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The Featured Articles Department is where I release my latest information, tips, tricks, and techniques related to online marketing. From A to Z: Traffic, search engine optimization, search engine marketing, conversion, online advertising... you name it, it's covered here first.
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PR But No PR Budget
Tip of the Week - August 3, 2008
Getting more visibility for your company through press releases is an effective, long-term strategy to build your company. The problem is, it can get expensive. Here's a no-cost alternative that offers a solution. . . . more
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How Many Of Your Website Pages Does Google See
Tip of the Week - July 27, 2008
It's good every now and then to take a look behind the scenes at Google and see how many of your website pages it has indexed. Here's the quick and easy way to do it. . . . more
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EMAIL Marketing - Effective List Building
Everyone wants to get everything done fast these days and the desire to build an email marketing list in a hurry is no exception. The problem is... "fast" or "quick" is not likely the most effective way to approach enewsletter list/subscriber building. Here is a better approach. . . . more
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Questions To Ask A SEO Consultant
Questions To Ask A SEO Consultant. OK, you've decided you really don't know what you're doing. You've decided you probably don't stand a chance of getting your website top ranked, in your lifetime, using your current approach. . . . more
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Spying On Your Competition
One way to beat your competition is to keep an eye on them. Particularly when it comes to search engine optimization. Here's a great tool that gives you details about a competitor's website and their meta-tags/meta-tag strategy. . . . more
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Crawling Your Way To The Top (of Google)
Getting top ranked at Google takes time and expertise. Here I discuss a critical variable that directly impacts your positioning at the world's most popular search engine. . . . more
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How Search Engine Crawlers See Your Page
How search engine spiders see your pages will impact your overall search engine visibility, organic positioning, and ability to get a top ten position for your keywords and keyword phrases. This tool simulates a spider crawl by displaying the contents of a web page as a search engine spider would see it. . . . more
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How Important Is Your Page Title Tag?
How important are your page title tags and why does it matter? Here is first hand proof that shows you that your page title tag is the key to top positions. How would YOU like to have 9 of the top 10 positions for your targeted keyword/phrases at Google, like me! . . . more
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25 Things Your Webmaster Didn't Tell You
Chris Jaeger
When you get bad information, don't get the full story, or don't get information you need to make decisions about your business and website you risk losing thousands of dollars in sales. . . . more
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Buying Online Advertising: What To Ask
Chris Jaeger
What do you ask when you venture into the world of buying advertising online? Here are some questions I recommend including a POWER TIP to help you get the best return-on-investment. . . . more
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Internet Security: Phishing
Chris Jaeger
Most Internet security issues are easily addressed with one simple word: Knowledge. Phishing is a type of online fraud that is easy to avoid. . . . more
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Free Advertising
I highly recommend that once a month you take a moment to make a post at this very popular website. It reaches the exact demographic that brides and grooms fall into. If you do this consistently I guarantee it will deliver great results. . . . more
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Flash: Tips, Tricks and Considerations
Chris Jaeger
[Advantage Members Only] Flash: The Problems With Flash Websites: This completes my article and research about Flash websites and how you can compensate for some of the problem issues related to using this technology at your website. . . . more
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Website Development for Wedding Photographers
Chris Jaeger
I'm not a big fan of FLASH websites, largely because of their search engine spider-friendly troubles (i.e. it's almost impossible to get a FLASH site top ranked). But these folks have a package and program worth looking at. . . . more
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Blogging Software
Chris Jaeger
Blogging is all the rage and actually it can be a valuable part of your overall online marketing strategy. Here's one of the best lists I've seen comparing several of the most popular software packages. . . . more
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Google Sitemap Tools (Generators)
Chris Jaeger
A Google Sitemap should be part of your overall search engine optimization strategy. Creating one isn't really rocket-science, but is a bit easier with one of these tools. . . . more
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Hard To Find Links
Chris Jaeger
These hard to find links offer up some very valuable information and online resources! . . . more
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Free Places To Advertise or List Your Website
Chris Jaeger
More Brides? Free Traffic? Traffic, and more qualified traffic, is one of the key elements to online success. Here is a list of free advertising and linking opportunities worth looking at. . . . more
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Best of the Web: Internet Directory (discount offer)
Chris Jaeger
Best of the Web was at Boston Webmaster World this past week and offered a discount directory submission review fee. I signed up and will give it a try (as well as take advantage of their backward link). Here is the code. . . . more
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Google Pay-Per-Click (AdWords)
Chris Jaeger
You can actually pay less PER CLICK than your competitor who is running a Google Adwords campaign AND show up higher than their sponsored ad. . . . more
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Meet Chris Jaeger
